Alternative Funding Playbooks
Accelerator and Programme Playbook
Last reviewed: April 2026
Accelerators and structured programmes can offer a strong alternative to grants when the business needs capability support, commercial access, and rapid iteration.
How they work
Most accelerators combine:
- time-bound cohorts
- structured curriculum and mentorship
- partner introductions and market access
- milestone-based support and review
What they look for
Typical evaluation criteria include:
- team quality and execution discipline
- clarity of customer problem and market need
- traction signals and commercial potential
- ability to execute within programme timelines
When to choose vs grants
Choose accelerators when:
- speed of learning and market access matter more than reimbursement support
- the business needs strategic network effects
- project scope is still evolving
Choose grants when:
- the project scope is clearly defined
- compliance discipline is manageable
- subsidy for eligible implementation cost is a priority
Practical preparation checklist
- define programme objective and expected outcomes
- prepare a concise traction narrative
- clarify resource commitment for cohort participation
- align internal owner and decision cadence
Next step
Continue to Pilot and Innovation Challenge Funding.